Saturday 10 January 2009

Diane Clarkson, expert eTravel Analyst at Jupiter/Forrester to speak at Canada-e-Connect

I first came across Diane Clarkson on the web. I stumbled upon her blog posts on the Jupiter Research Blog (now a Forrester company) sometime ago and began following her via my Google Reader. After I was approached to Chair the Advisory Committee for Canada-e-Connect 2009, she was one of the first people I thought that could bring something of value and interest to the conference. I am very pleased that TIAC was able to confirm Diane Clarkson as one of our speakers. "As a travel analyst at JupiterResearch, Diane Clarkson focuses on travel consumer behavior and industry trends. Her research focuses on online leisure and business travel, with a particular interest in travel consumers research and booking behavior." Jupiter Diane's research "has looked at many different trends, including the role of social media, the growth and evolution of online travel providers and at the specific opportunities brought by travelers' access to mobile devices. Diane's most recent research has identified how the current economic environment is forcing online travel advertisers to redevelop their marketing and advertising strategies."
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Before I had the pleasure of meeting Diane on a conference call for the event, I did not know that she is actually Canadian, now based in San Francisco. I think this fact makes her an even more interesting speaker for our Canada-e-Connect audience because she has an intimate knowledge of Canadian and American business cultures. Don't miss Diane's Luncheon Address: "Making Travelers Feel Valued in the Web 2.0 Era" at Canada-e-Connect 2009 on Thursday Jan 22, 2009. Register now before the conference is sold out.
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see you in Toronto
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Jaime Horwitz MBA
Chair Canada-e-Connect 2009
www.canadaeconnect.travel

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