Nothing like sax to put your destination on the Map (really?) - Winnipeg's Po rno Pizza

One of my daily routines is to check the Mexican (and other Hispanic papers) online every morning to see if there is any coverage of Canada. Lately there's been quite a bit of coverage (not necessarily about Canada per se) because of the U-20 World Cup (see post below this one). But this morning there was a note on Mexican newspaper Reforma online about Winnipeg's Po rno Pizza (deliberately misspelled to avoid spam filters), a pizza shop that includes racy (perhaps ponographic, I don't know) pictures on the bottoms of their pizza boxes. Nothing like a little sax (also deliberately misspelled) to attract attention. As Jens Thraenhart has indicated in his Tourism Internet Marketing blog: Sax Sells - "Sax Sells...Destinations" (referring to recent marketing campaigns like "Date a Hot Scot."). I am not, by any means, suggesting that we all go out and find ways to add sax to our tourism marketing, but perhaps adding a bit of sexyness wouldn't hurt. After all Canadians are some of the sexiest people I have seen in my travels (in fact, I married one - for those of you who don't know I am Canadian Mexican). Po rno Pizza has generated quite a bit of media coverage. In addition to Mexico's Reforma, it has been coverd by the CBC, Canoe, The Winnipeg Sun , 26 Noticias (Argentina), Terra España Metro in the UK and The Australian, This novel idea of selling pizza with a side of pon may not say Winnipeg is a great destination, but hey, you could say, if you want good pizza, come to Winnipeg. I'll have the Missionary Position Pizza please (double pepperoni, double mushroom), gracias.

Jaime