Friday 8 June 2007

The CBC's Seven Wonders announced

In the end the CBC asked a panel of judges to choose Canada's Seven Wonders. I was under the impression that the people were to select them. So much for a democratic excercise. The "experts" chose (in no particular order): Quebec City, The Rockies, Pier 21, Prarie Skies, Niagara Falls, The Igloo and The Canoe. If Thunder Bay's the Sleeping Giant got the most votes by the people, it should have made the list. It however did get "the People's Choice" designation.
I think the list is quite interesting, but I am not entirely pleased with it. Internally, i.e. for Canadians, it is quite appropriate I think. The Canoe and the Igloo being very representative of Canada. Niagara Falls of course had to be there as the most important natural wonder in the country. From a tourism perspective, Niagara Falls is THE Wonder. Quebec City, definitely! Great choice, 400 hundred years in the making. The Rockies, wonderful. Pier 21, absolutely, an icon of what this open arms country is all about. Prairie skies? I don't know. It seems like a politically correct choice. Nothing against those awesome skies, but perhaps the Bay of Fundy should have been the other wonder or the Northern Lights or Tofino or the CN Tower for that matter. Well, at least the excercise got many Canadians to pay attention to the numerous wonders available to them. As for international marketing, well, not very commercial choices except for Quebec, the Rockies and The Falls, n'est pas?
Jaime

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